lol!
O2 and Sugababes have joined forces to provide a breakthrough technology - personal video diaries for mobile phones" - enabling fans to get closer than ever before to Amelle, Keisha and Heidi. The 6 episodes will be 2minutes long each and cost 50p to download, whether on 3G (where it will be streamed to you direct) or via WAP on 2.5G phones. Fans will be able to post video challenges and suggestions, which the girls will watch and act on in the next episode, making it truly interactive. The first one is available from today - more information is online here!
